Holiday

We teamed up with a graduate music student to create a holiday version of the university’s fight song. Rocky, the university mascot, and his favorite canine relax by a fire enjoying the music. A holiday card was sent to faculty, staff and friends of the university. Each student received a post card. A short and long format video were created. The short format was shared by scanning the QR on the back of the mail pieces, social and linked in the campus community email. The long format is reminiscent of holiday fireplace videos and meant to be enjoyed playing in the background to provide holiday ambiance.

To get the campus community in the holiday spirit a free hot chocolate event was held on each campus to celebrate the end of exams and the start of winter break.